Kohl's - New Private Label, Specialty Athleisure Brand, FLX, Now
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FLX apparel for women and men, inclusive of joggers, chino and ankle pants, and high-waisted leggings and shorts; packable jackets in crop and bomber styles; mockneck dresses and jumpsuits; performance blazers; and more, is now available in more than 300 Kohl’s stores and online at Kohls.com Collection features size-inclusive assortment of modern, sustainably-focused athleisure apparel made with high-quality performance fabrics and functional details The launch of FLX reinforces Kohl’s strategic effort to become the retailer of choice for the active and casual lifestyle, and leans into the continued casualization trend Kohl’s (NYSE: KSS) today announced the availability of its first private label, specialty athleisure brand, FLX, in more than 300 Kohl’s stores and online at Kohls.com . FLX is a modern, sustainably-focused brand for both women and men featuring size-inclusive, stylish active and casual separates made with high-quality performance fabrics and functional details. FLX
What will you wear in life after Zoom? Clothing brands like Athleta, Target, Wilson make a big bet that all-day workout wear is here to stay. – Chicago Tribune
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