Why every Costco product is called 'Kirkland Signature

By Nathaniel Meyersohn, CNN Business    (CNN) -- Costco's Kirkland Signature brand is perhaps America's weirdest private label. You can put Kirkland Signature AA batteries alongside Kirkland Signature

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Why every Costco product is called 'Kirkland Signature

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Why every Costco product is called 'Kirkland Signature

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