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De-influencing is becoming a new anti-trend on TikTok – The Sage

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At a time when consumers are being influenced to buy a new, revolutionizing and anti-aging moisturizer, a magic airwrap hair styler, and another pair of UGGs in every corner of various social media platforms, a new de-influencing trend on TikTok blew up with more than 150 million videos under the hashtag #de-influencing.  Content creators on

De-Influencing: New TikTok Trend Won't Save Us

How TikTok took over fashion trends and the rise of “TikTok couture” - Vox

De-influencing is becoming a new anti-trend on TikTok – The Sage

De-Influencing: New TikTok Trend Won't Save Us

Full article: No filter: navigating well-being in troubled times as social media influencers

TikTok's De-Influencing Trend Explained

TikTok de-influencers want GenZ to buy less — and more - CBS News

De-Influencing: Why TikTok Is Suddenly All About What Not To Buy

TikTok Can't Stay Out of Trouble. There's no such thing as an apolitical…, by Will Oremus

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