Viral Underwear Brand Parade Has a New Owner

$ 16.50

4.5 (288) In stock

Last year, Parade was valued at $200 million. Now, it will be owned by the same company that holds the Fruit of the Loom bra license.

Parade underwear review: We tested the underwear brand loved on Instagram

Sustainable Intimates Brand Parade Launches At Target

How Parade underwear CEO Cami Téllez built a $140 million business

Direct-to-consumer Bra Brand Parade Valued at $200 Million

What Parade's Sale Says About The State Of DTC BoF, 52% OFF

Parade Bralette Editor Review, 2021

Parade Drops Underwear In Sizes up to 5XL

Blue Light Card We're Highlighting All New Brand Partners, 52% OFF

Parade underwear: The co-founder determined to build a brand for Gen Z, by Gen Z

New Underwear Brand Parade Wants to Make a Cultural Impact With Creative Basics - Fashionista

Underwear Startup Parade Bought by Fruit of the Loom Dealer Ariela & Associates - Bloomberg

What happened to Parade underwear start-up