TikTok Shop is huge. Will it last? - The New Consumer

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Finally, social commerce is working in the US. Also: What does a Shark Tank appearance do for a startup’s sales?

Mark Ross DTC TikTok on X: TikTok shop is so far ahead of any other platform's attempt. Bytedance can't afford to have it fail. You can bet they'll test anything to

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Jonathan Snow, DMD on X: 3 Things About TikTok Shops All Brands & Consumers Should Know (but prob don't): 1. TikTok Shop (TTS) offers FREE SHIPPING to on orders >$5 for first-time

More brands are now testing TikTok's Shop feature in the US

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TikTok Shop's make-or-break year