Glossy Pop Newsletter: The New Community Playbook — Inside Matilda

By the time I got off the subway at 9 a.m. on Thursday to attend the press preview for Djerf Avenue's four-day pop-up shop on Spring Street, the line had already been forming for over three hours. The pop-up would open to the public at 10 a.m. It was the first day of the first New York City pop-up for the brand, which was founded by Swedish influencer Matilda Djerf in 2019. As such, it would also be the first time Djerf's fans could shop the direct-to-consumer, Stockholm-based brand IRL.

MATILDA THE MUSICAL (6 shows) - What's On Digest

The Local Paper. Eastern Suburbs Edition. Wed., Feb. 8, 2023 by

Matilda (2023) — Columbia Musical Theatre Society

Review: MATILDA at FoCal proves big things come in little packages

Sara Spruch-Feiner on LinkedIn: Glossy Pop Newsletter: The New

Natural-Run-Collection_1.jpg?w=360&h=202&crop=1

Spotlight (2015) - News - IMDb

Model-image-4-full.png?w=360&h=202&crop=1

Sara Spruch-Feiner on LinkedIn: The Glossy Pop guide to influencer

A Brief History of Built-In Closets: From the 1800s to Today, by Leileier_Home

Pop & Load White and Gray Collapsible Plastic and Rubber Laundry Basket PL5721 - The Home Depot

Can Pop-Up Fashion Stores Reinvent Luxury Retail?

Poppy Closet Organizer, White With Pink Or Blue

POP CLOSETS Shapewear for Women Tummy Control Panties, High