Privacy Drives Indian Women to Shop Online for Lingerie
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Discretion is paying off for India's largest online lingerie retailer Zivame: its sales have risen five-fold in the four years since its launch and just last week, it received $40 million in funding from local and foreign investors.
![](https://i.ndtvimg.com/i/2015-09/lingerie-reuters_650x400_61442466996.jpg)
Privacy Drives Indian Women to Shop Online for Lingerie
![](https://cdn.ndtv.com/tech/images/gadgets/thumb/zivame_screenshot_small_2.jpg?downsize=100:*)
Zivame: Latest News, Photos, Videos on Zivame
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Zivame: Latest News, Photos, Videos on Zivame
![](https://i.ndtvimg.com/video/images/vod/medium/2016-07/big_424483_1469108603.jpg)
Zivame: Latest News, Photos, Videos on Zivame
![](https://i.ndtvimg.com/video/images/vod/medium/2016-06/big_420114_1467634678.jpg)
Zivame: Latest News, Photos, Videos on Zivame
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