TikTok: Driving Fashion Sales & Changing Customer Behaviour

TikTok has changed how many of us discover & purchase fashion. From trend setting to brand building to expanding customer bases, it’s having a major impact.
From viral trends and fashion hauls to unfiltered clothing reviews, TikTok has changed the game when it comes to engaging with customers as a fashion brand. But how can it help you drive sales?

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Why Did TikTok Leggings go Viral? - TSZ Sports UK

I was dress coded at my gym for wearing the viral TikTok leggings - I'm so embarrassed, I feel like I can't even go back