If the billboard fits: Simply Be launches 'Serious About Shape' campaign

News campagnes : It’s a simple message: “You’re not meant to fit clothes, they’re meant to fit you”. It comes from plus-size fashion brand Simply Be’s new billboard campaign as part of its ‘Everybody Deserves Fashion That Fits’ theme. (#1536730)

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If the billboard fits: Simply Be launches 'Serious About Shape' campaign

Simply Be: Serious About Shape • Ads of the World™

House 337 Puts Issue of Fitting at the Heart of Simply Be's 'Serious about Shape' Campaign

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Serious About Shape - Shop The Campaign

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Simply Be triangle bikini top with ruffle in black